Peter Cooney

Peter Cooney is the founder of SAR Insight & Consulting. Peter has been tracking, analyzing and commenting on technology markets for almost 20 years. In that time he has headed practices at a number of leading analyst firms, managing teams of analysts across the world.

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Sony and Honda’s “Afeela” car showcases automotive’s high-tech future

This release highlights several high-level trends in automotive. Traditional car makers are coming up against more competition from consumer electronics brands. The smart ones will seek partnerships to remain relevant and to help them catapult ahead of the competition. These partnerships will involve multiple different types of company car OEMs, consumer electronics brands and semiconductor […]

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Qualcomm S3 Gen 2 Sound Platform Portfolio

​​Qualcomm has announced an update to the Qualcomm S3 Gen 2 Sound platform portfolio, which is optimised for gaming. Latency is perhaps the biggest issue that is holding back widespread adoption of Bluetooth for gaming, many vendors continue to rely on proprietary RF to ensure latency is minimised. SAR Insight has talked about this many times. […]

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Knowles Balanced Armatures Pack High-Fidelity Punch into 21-Driver UE PREMIER IEM

Ultimate Ears’ recent UE Premier in-ear monitor (IEM) headphones boast an impressive 21 drivers per earpiece, “to deliver a signature sound with unparalleled fidelity, control and precision”. It is the trend to add more and more drivers (speakers) to IEM earbuds, but SAR has not seen anything quite so dramatic as 21 per earbud before. On closer inspection […]

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Sunplus and WiSA Technologies Partner to Enable Cost-Effective Atmos Soundbar Applications up to 7.1.4 Configurations

​​​This partnership between WiSA and Sunplus is significant as it speeds up development of Dolby Atmos soundbars by providing what the two stakeholders call the SPA300 SoC Software Development Kit. The development kit leverages WiSA’s expertise in immersive sound technology. There are several brands that supply WiSA certified equipment. The partnership between WiSA and Sunplus should […]

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Qualcomm Open to Working With PlayStation on Handheld System

​​While this news story isn’t very enlightening it does lead to some more interesting thoughts on the handheld gaming market. The announcement of Sony’s Project Q, which is a handheld device “for playing games installed on your PS5 and streamed over WiFi”. Project Q is Sony’s answer to compete in the growing handheld gaming market, dominated […]

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Sony Music chief talks streaming, short-form, gaming and AI in investor presentation

​Recently there has been coverage of Sony Music CEO, Rob Stringer, making comments on the current state of play for music streaming. As hi-res audio is an area we cover in our Audio Software & IP Service, I thought that this highlights some interesting discussion. Stringer suggests that most streaming services are “watered down by […]

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Synaptics Showcases AI-Enabled Vega Technology

The latest announcement by Synaptics of its Vega Technology trackpad solution shows that major progress is being made by leading trackpad module vendors to drive haptics into laptops. As detailed in our report on Haptics in Computing haptics enabled trackpads are expected to be widely adopted across high end laptops and Synaptics is one of several module […]

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Panasonic Avionics to partner with HEAR360 to bring Spatial Audio to the air

There is a lot of buzz in audio markets about ‘spatial audio’ at the moment and many companies are opting to benefit from the boost in interest by offering some iteration of the concept. If you’re not familiar, the biggest player within this market is Dolby Atmos, others include  Sony 360 Reality Audio which is based […]

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Infineon Breaks Ground on 300-mm Fab in Dresden

The USA and Europe are spending $/€ billions to re-establish a thriving semiconductor manufacturing industry after decades of underfunding and a self-defeating focus on driving manufacturing abroad in the pursuit of short-term profit. Some forward-thinking semiconductor vendors, such as Infineon, have continued to invest in “local” manufacturing and it is now able to accelerate its […]

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