Technology

What is Active Sound Design (ASD)?

By Peter Cooney / June 17, 2024
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Active Sound Design (ASD) is a technology used in modern vehicles, particularly electric vehicles (EVs) and some internal combustion engine (ICE) vehicles, to enhance or create sound experiences within the cabin. For EVs, which naturally lack the engine noises associated with ICE vehicles, ASD can generate artificial motor or driving sounds to enrich the driving […]

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What is AVAS and Why is it Important?

By Peter Cooney / June 14, 2024
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An Acoustic Vehicle Alerting System (AVAS) is an advanced sound technology equipped in electric and hybrid vehicles to offset their low noise levels at reduced speeds. It produces synthesized sounds, akin to those of traditional combustion engines or other recognizable noises, to enhance pedestrian safety by making the vehicle’s presence known. AVAS employs external loudspeakers […]

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Will chat AI lead to a voice resurgence?

By Peter Cooney / June 6, 2024
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Disclaimer: This article was not written using AI! Billions of voice interface enabled devices have been shipped in the last 5 years and voice assistants are used by millions of consumers across the world. Assistants such as Alexa, Google Assistant and Siri are household names, but is interest starting to subside? How might the industry […]

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Apple rumoured to enter the home robot market

By Joe Murray / April 11, 2024
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Apple is rumoured to be considering venturing into the realm of AI-powered consumer robotics and this comes after news that it was cancelling its automotive project. The new consumer robot will act as a mobile screen capable of following a person around their home and locating sockets for power. Led by Apple’s VP of Hardware […]

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Qualcomm Introduces Two Next Generation Sound Platforms – S3 gen 3 and S5 gen 3.

By Peter Cooney / April 4, 2024
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Qualcomm has announced upgrades to some of its sound platform chips, with the S3 gen 3 and S5 gen 3. Here we look at the major changes made. The S3 is aimed at mid-tier audio devices. Looking at the specs for gen 2 and gen 3 the major upgrades on the previous generation include: 2 x compute power An additional Kalimba DSP (2 instead of 1) Improved DAC […]

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Ambiq Apollo510 Delivers 30x Power Efficiency Improvement to Unleash Endpoint AI

By Peter Cooney / April 2, 2024
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Ambiq Micro was founded in 2010 focused initially on Real Time Clocks (RTC), it launched its first microcontroller in 2015. This microcontroller, known as Apollo and based on Subthreshold Power Optimized Technology  (SPOT) was able to achieve significantly lower power consumption and became widely used in power constrained devices such as smart watches. It has made gradual […]

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Google TV Exec Says Televisions Could Become the Central Hub of the Home

By Peter Cooney / March 1, 2024
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The integration of microphones into smart TVs has been an increasing trend for a few years now and one highlighted by our Soundbar market report back in 2021. The integration of microphones was/is the missing link that propels the smart TV into the role of the smart home hub. SAR shows that approximately 200m Smart TVs […]

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Dirac and Polestar collaborate to create next-gen in-car audio system for the Polestar 3

By Peter Cooney / February 16, 2024
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Polestar have teamed up with audio brand Bowers & Wilkins and audio technology vendor Dirac to create a bespoke audio experience in the new Polestar 3. The Polestar 3 is a premium BEV, the audio system is described here – “With 1610 watts of power, 25 speakers, 3D Surround Sound and Dolby Atmos, the Bowers & Wilkins for Polestar audio system […]

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New Ring “Battery Doorbell Pro” with several technology upgrades

By Peter Cooney / February 9, 2024
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A new Ring smart doorbell has been introduced, the Battery Doorbell Pro. Whilst the design is pretty much the same (if it ain’t broke don’t fix it?), there are several new features. What’s new? (main technology upgrades) Radar Improved noise cancellation Dual-band Wi-Fi Upgraded image sensor Color night vision Radar enables more precise presence detection […]

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Road Noise Cancellation (RNC) Systems See Rapid Growth

By Peter Cooney / February 6, 2024
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Road Noise Cancellation (RNC) technology is gaining importance in Battery Electric Vehicles (BEVs) due to the absence of engine noise, making road noise more noticeable. RNC systems operate by strategically placing microphones inside the vehicle cabin to measure interior noise. These microphones send audio data to an audio subsystem, which generates anti-audio signals played through built-in […]

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