Airoha
Getting back to normal? Are we “getting back to normal”, CES 2024 suggest so. This was my 8th year attending in my current role and anecdotally it felt as busy as it ever was pre-COVID. The CEA stated that there were 135,000+ attendees, which is close to the usual 150,000+. As always there was a wide range of […]
Read More
It looks like Bluetooth LE (BLE) audio is making a significant impact on TWS SoC providers such as Airoha, as it is believed to be a game changer in the wireless audio industry. TWS SoC providers consider BLE as an important milestone due to the benefits that it will bring. Power efficiency and better sound […]
Read More
In the past several years, Airoha became quite successful in Bluetooth audio related markets and more recently, it has had significant success in the TWS earbuds market, with customers including Sony, Beats by Apple, JBL by Harman, Skullcandy and Xiaomi. Qualcomm’s once large dominant position in the Bluetooth headset market (through its CSR acquisition) has […]
Read More