Dirac
Audio continues to be a crucial part of the automotive offering to consumers, enabling OEMs to differentiate from the competition and deliver compelling solutions. As the automotive market continues to develop, with 4 key drivers being automation, electrification, software defined vehicles, and zonal architecture, how audio is delivered is increasingly important. Some OEMs continue to […]
Read MorePolestar have teamed up with audio brand Bowers & Wilkins and audio technology vendor Dirac to create a bespoke audio experience in the new Polestar 3. The Polestar 3 is a premium BEV, the audio system is described here – “With 1610 watts of power, 25 speakers, 3D Surround Sound and Dolby Atmos, the Bowers & Wilkins for Polestar audio system […]
Read MoreWe hear the term ‘spatial audio’ being used a lot in in the tech world. It’s also sometimes referred to as ‘3D audio’, or ‘immersive audio’. It can get quite confusing, especially when there are two technologies which could both be referred to by any of these terms. As these technologies are relatively new, there are not […]
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