Bluetooth SIG launches Auracast

By Peter Cooney / June 10, 2022
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The Bluetooth SIG launched Auracast™ this week. This is the brand name for the broadcast audio ability enabled by LE Audio. It has been eagerly waited for by the industry and is very interesting new way to use Bluetooth.   Regarding branding, this reminds me of previous attempts by technology organisations to stir up consumer […]

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