Hearing Aids

Sony and WS Audiology have entered into a partnership agreement in the over-the-counter self-fitting hearing aid business

By Joe Murray / September 21, 2022
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Sony has recently confirmed suspicions that they will be entering the OTC hearing aid market by signing a deal with Danish company WS Audiology. The final rulings for OTC hearing aids were published on August 16th with the ruling expected to take effect in October 2022.   As the official ruling has been anticipated for years, […]

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Olive Union release self-branded hearing aids for severe hearing loss

By Joe Murray / April 14, 2022
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April 5th saw the announcement of the second edition of Olive Union’s Olive Max PSAP. While the company is marketing these earbud/hearing aid hybrid devices as Hearing Aids, countries that follow the FDA’s regulations will be unable to recognize these as true hearing aids until the company gets FDA approval to market the earbuds as […]

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