Peter Cooney
Founder & Research Director

Peter Cooney is the founder of SAR Insight & Consulting. Peter has been tracking, analyzing and commenting on technology markets for almost 20 years. In that time he has headed practices at a number of leading analyst firms, managing teams of analysts across the world.

Peter has covered a diverse range of markets including audio, MEMS sensors, microprocessors, and wireless connectivity ICs. Most recently he has focused on the emerging and rapidly growing markets for voice interface technologies and virtual digital assistants.

Peter is regularly quoted in the press and has serviced a wide range of clients including most of the top 20 largest semiconductor companies and many others, including numerous citations in client press releases as an industry expert.

He holds a Bachelor of Engineering in Materials Science and Engineering from the University of Sheffield, his initial career was as a process engineer, responsible for the PVD process for the production of DRAM for a major electronics company.


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