Wearable Tech

Qualcomm Technology Licensing: An Essential Business Model?

By Joe Hoffman / August 7, 2018
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On July 31, Qualcomm Technology Licensing, a subsidiary of Qualcomm, began a multi-day analyst session giving an update on the technology licensing business and demystified some of the misperceptions about

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Headphones, Headphone

Headphone Market Continues to Build, Technology Vendors Should Take Notice of a Massive Opportunity

By Peter Cooney / November 15, 2016
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The overall consumer headphone market has risen steadily over recent years to reach almost $15.5 billion in 2016, and is forecast to see continued strong growth to be more than

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Hearables Vendors Set to Take Share of an $8 Billion Market

By Peter Cooney / November 7, 2016
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The hearables market started to take off in 2015, led by the emergence and growth of wireless sports headphones with added sensors. While a relatively small market today, rapid growth

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Forget the Loss of the 3.5mm Jack – Apple’s W1 is the Big Story

By Peter Cooney / September 8, 2016
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It seems the whole world has gone 3.5mm jack crazy. Looking at news from the recent Apple event would make anyone think this was the end of the world, it

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Machine Hearing: Audio is Key to AI Usage

By Peter Cooney / July 28, 2016
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Following on from an article in EE Times Audio Rises for Event Detection that quoted SAR Insight & Consulting, and the publication of a study on Always On / Always

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My Musing on Apple 3.5mm Jack Speculation

By Peter Cooney / May 3, 2016
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  Is removing the 3.5mm jack all about a slimmer profile? This is something I’ve been keeping an eye on: there has been speculation for a long time that Apple

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CEDIA, Future Home Experience 2015

By Peter Cooney / October 23, 2015
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SAR was lucky enough to be able to attend CEDIA Expo, this year in Dallas. Our first time at the show and I have to say I was very impressed

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Qualcomm Looks to Acquire CSR

By Peter Cooney / October 15, 2014
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Qualcomm continues it seemingly relentless charge to the top of the semiconductor vendor charts with another high profile acquisition.  It aims to acquire UK based CSR for $2.5 billion, the deal

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Bluetooth SIG Europe Event, Amsterdam Round Up

By Peter Cooney / September 18, 2014
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I was lucky to be able to attend the Bluetooth SIG Europe event in Amsterdam this week (16/17th September 2014) and it was a pleasure to learn about all the

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Haptics and Bluetooth Merge in a New Dev Kit from TI

By Peter Cooney / September 3, 2014
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There have recently been many new interesting combinations of technologies coming to market through development kits (see this post) . TI have now released a dev kit that combines haptics and

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